Mid Term Partnership nomination – BHF and Travelodge

Client: British Heart Foundation

In 2017, Travelodge and British Heart Foundation (BHF) set out to create a nation of lifesavers, improve the heart health and wellbeing of Travelodge’s communities, and to support those affected by heart and circulatory diseases by raising vital funds.

Travelodge’s commitment to BHF has been unwavering. Their tireless work over 8 years has helped us exceed targets and achieve huge impact, including raising over £1 million for our urgent work.

In the critical area of survival, our co-creation of RevivR, BHF’s CPR training tool, has given 250,000 people the confidence to save a life, protecting the hearts of loved ones across the UK.

Our health-led initiatives, such as free health checks, have also allowed Travelodge’s people to take control of their heart health, improving quality of life and enhancing wellbeing.

This partnership continues to shine bright throughout our biggest calendar moments. For February's Heart Month, Travelodge are undertaking a 60km rowing challenge on the River Thames to raise vital funds. And as a leading champion of RevivR, they’ve helped train a further 1,000 customers in CPR. Together, we continue to create a legacy that will save and improve lives across the UK.