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Giving to build better lives
Bellway
Client: Cancer Research UK
Overcoming the challenge of having a disparate workforce spread across various regional offices and construction sites, Bellway has succeeded in bringing together its employees, contractors and suppliers in aid of a common cause, helping to strengthen social bonds among colleagues in a mutually supportive environment.
As well as raising vital funds for CRUK’s life-saving work, Bellway’s partnership with the charity is also helping to raise awareness about cancer both among its workforce and the wider public. A workplace health campaign aimed at spreading awareness of spotting cancer early led to 29 employees being signposted to further health support services, while media coverage and sharing of events on social channels has spread the message further into people’s wider communities and networks.